Cloud Based Telephony: The Future Is Now!



There are some crucial questions of the Cloud:

  • Does this improve my business
  • Does this save me money?
  • Do I save time?
  • Why choose cloud over premise based PBX?


The big Titans like Google & Microsoft are already pushing the cloud.


As bandwidth prices keep dropping, now, more than ever, Cloud Based Telecommunications will be a more viable option for Small Businesses!


Let’s address each one of these questions:


Question 1:  Does this improve my business?


This, I believe, is the most crucial question, as improving your business is your biggest need when running a business.


Now, let me paint this picture in your mind…


Phones are ringing off the hook!


… You’re a patient waiting at a Doctors office.


Phone calls keep coming in, one after another… but NO ONE is answering them!


In your head you’re probably thinking to yourself..



Frustration is starting to mount.  You see busy staff preoccupied with their work, not able to answer the phone.  Now the caller is getting frustrated because their needs aren’t being met, and you’re getting annoyed as the onsite patient!


So.. What happens next?


Most people would start thinking to themselves,  “Is this the service I want & am paying for?”  I know that if this is my first impression,  I would not want to go back there, especially with the possibility of receiving that kind of treatment every time I went in, or tried making a call.


Think about it…


That’s just a problem that the patients face.  Now, what about the Doctor’s Offices & Clinics themselves?   We can’t forget about you!  What if you wanted to dynamically change your office hours?  What if you wanted to send calls to an answering service?  Sometimes, these changes can take over 24 hours to implement, but not with VoIP.  You can have instantaneous changes in comparison to 24 hours.


What is VoIP?


It means Voice over Internet Protocol.  Voice over Internet Protocol is a category of hardware and software.  It enables people to use the Internet as the transmission medium for telephone calls by sending voice packets using IP, rather than by traditional circuit transmissions of the PTSN, which means Public Switched Telephone Networks or you can call it… POTS… (Plain Old Telephone Service).


The internet is everywhere!  With bandwidth rates plummeting it’s time to adapt!


… Not to die.


Doctor’s need Mobility too!


Land line doesn’t exactly scream Mobility at you.  VoIP however, gives you this flexibility!


Are you planning to be out of the office for a few hours?  No Problem!   You can pair your Mobile Device with VoIP and always be reachable if needed, allowing you to take that Important Call or Message!


Now, imagine you had an urgent phone call coming at anytime.  You don’t know when it is coming, but it’s coming.  However, you also have your son’s championship soccer game to attend!  This is a huge issue for a lot of people!  The Fear of Missing Out.  Whether it’s your child’s life and accomplishment, or taking that once in a lifetime trip!  With VoIP you can still be ‘in the office’ while relaxing on the beach or catching those can’t miss moments!  That is the beauty of pairing your mobile device with VoIP.  You’re reachable on a workline, away from work!  You cannot beat this type of mobility!  Ask yourself this question and ponder it for a moment, seriously, wouldn’t you love to be able to go wherever, whenever, and still be in touch with the office if need be?  It adds another dimension to work/life balance!  Something that is becoming trickier and harder to maintain.  If you ever get overwhelmed with work, you can still step out of the office and not go completely MIA!



Question 2:  Does this save me money?


VoIP can reduce the expenses of your Business in several ways. Let’s tackle the major



  1. Thankfully, No more phone line installations!
  2. VoIP is Hippa Compliant with SIP Technology.
  3. VoIP has every common Business Phone feature.



Let’s get a closer look at why you don’t need any more phone line installations!


For starters, Simiplex Cloud PBX provides equipment that hooks directly into your existing

broadband network.  With service rates that are extremely competitive in comparison with typical business phone plans.  Think again for a moment, land lines are a thing of the past. We’ve got to stay relevant or else we’ll get crushed!  Cloud Based Telecommunications is that relevant solution.  Before long there will be a major shift to the Cloud.  Every Business will be using Cloud Communications in some way, shape or form!  You might as well be ahead of the times, rather than lagging behind.



VoIP is Hippa Compliant with SIP Technology.  Traditional phone systems have had some areas of weakness and still do.  If you have given access to anyone, through an IP or modem connection to your phone system, you are vulnerable. Most companies do not know this.  VoIP Cloud communications is safe and reliable.


VoIP has every common Business Phone feature.

Not everyone knows that VoIP has EVERY common feature a Business phone would have.  Such as:

  • Voicemail
  • Caller
  • ID
  • Conferencing
  • Call
  • Forwarding
  • Unlimited
  • Long Distance Calling … you should be excited for this!
  • Call Recording (Company Wide & OnDemand)
  • Plus so much more!



Question 3:  Do I save time?


At the end of the day all that matters is this:  What does it mean to you?

VoIP has every feature a regular business phone service has, and with more mobility as well as cheaper rates, due to bandwidth’s plummeting pricing.  In addition to all this, you get an improved Quality of Service!  The Phone system then becomes a Service your IT department handles!  This will effectively reduce costs and downtime of systems!  With this being said you don’t have to wait for phone company trucks to show up after hours of waiting in need!


Now, let me ask you a question.  Is the Simiplex Cloud PBX System a good fit for your Business?  Let’s roll over the benefits of the Cloud PBX System 1 last time.


You can dynamically change your Scheduled office hours, with ease!


Cloud based Telephony is a breeze when changing your office hours.  Use it for:

  • Holidays
  • Special
  • Events
  • Last minute updates


As I said before, these simple changes could take up to 24 hours.  Being a Small Business, time is an extremely valuable asset, one of which we cannot take for granted!

Also, you can send calls to an automated queue to minimize caller frustration, while

optimizing your employee’s work hours.  No more frustrated patients ringing the phone off the hook!  Automated queues inform the caller what’s going on.  For example : “There is a temporary wait until an agent is available.  Your call is very important to us.  Please hold, and your call will be answered by the next available agent.”, as well as providing music while the caller waits on hold!  Automated Queues really calm down the workplace,  allowing employees to focus on important tasks at hand, without any distractions, while at the same time giving peace of mind to onsite patients!


Once again, there is a need for mobility as a doctor.  Don’t be tied to the office!  This is quite self explanatory, you have a life!  One you want to enjoy, with family, friends, and doing the things you love!  Possibly travelling.  So why be stuck at the office?  Let the office come to you!  Pairing your mobile device to VoIP gives you this new found freedom!  You are still available on a work line, but you’re still able to do the things you love, when they matter most!



Question 4:  Why choose cloud over premise based PBX?


The diagram below highlights the major benefits of going with a cloud based system versus a premise based PBX.



In conclusion, there are many benefits to migrating to the cloud, and whether we like it or not, cloud communications IS the future of telephony.  If you have any questions or comments, feel free to visit my website at



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